While the holidays and the macro-economic challenges that are attached to it may shine a light on the efficacy and efficiency of the affiliate channel. When you examine the research, the data and the fact that the affiliate ...

For Partnerize's part, as each unique holiday shopping day unfolds, new data and insights emerge that can inform both ours and our clients' and partners' holiday strategy and execution plans. So, let's take a look at 2021's Singles' ...

Marketers faced with the challenge of disburdening themselves of excess inventory while enticing budget-conscious audiences with their holiday promotions should lean into the partnership channel for its ability to find and convert target audiences at scale. Specific to ...

Half of consumers intend to kick off their holiday shopping by Halloween–‘holiday creep’ fueled by inflation, inventory challenges and shipping delays among other retailer hurdles. With Partnerize, marketers have the flexibility to quickly reach their target audiences ...