play video icon

Partnering with CSS:
Driving visibility & avoiding cannibalisation

In this on-demand session, Erin Krasigniak joins Luke, Melissa, and Rob to unpack the potential of CSS partnerships in digital marketing. The panel tackles common misconceptions, explores how CSS can complement traditional shopping strategies, and highlights the growing role of AI and data analytics in optimization. Learn how to overcome client hesitations and leverage CSS to boost visibility, performance, and revenue.

Speakers:
Luke Atherton, Visualsoft • Melissa Urga, Bring Digital • Rob Longmate, Genie Shopping • Erin Kristyniak, Parterize