Partner Perspective: OpenSponsorship on Working with Athlete Influencers: The Full 101
OpenSponsorship CEO and founder Ishveen Jolly will walk you through the what, why, and how of leveraging athlete influencers in brand campaigns. This will include what to pay, how to think about ROI, what deliverables to ask for, micro vs. macro, and why athletes over other influencers.
Presenter: Ishveen Jolly, CEO & Founder, OpenSponsorship
