Maximize partner channel revenue with persistent tracking regardless of device type
As mobile usage and mcommerce activity continue to increase, marketers with apps, mobile responsive or mobile-first experiences must contemplate the downstream impact for providing consumers with the seamless experiences they demand. Additionally, marketers must evaluate strategies at a channel level to maximize profitable growth and eliminate performance and optimization obstacles—elements that, if left unattended, will result in inaccurate data that undervalues performance-based channels.
Download our quick guide on maximizing partner channel revenue with persistent tracking across device types to:
- Understand the role that mobile app tracking infrastructure plays in making data-driven decisions
- Learn about the solutions available for incorporating mobile app events into the partner channel
- Garner next steps for actioning against in-app events