2025 holiday planning:
Adapt your strategy for peak season success
The 2025 holiday shopping season presents new challenges, but also new opportunities. With consumers feeling the effects of inflation, changing their habits due to new trade policies, and exercising caution with their budgets, retailers must adapt to succeed.


Our planning for the 2025 holiday shopping season: How to adapt to shifting consumer trends eBook provides a comprehensive guide to navigating this unique retail landscape.
You'll learn:
- Key consumer trends: Dive into how shaky consumer confidence, financial caution, and the rise of mobile commerce will impact holiday sales.
- Essential partner strategies: Discover how to leverage affiliate partnerships, including BNPL, loyalty, and content partners, to drive revenue growth and capture market share.
- Optimization tactics: Find actionable tips for optimizing performance by partner type to maximize your return on ad spend (ROAS).
- The power of early engagement: Understand why shoppers are starting earlier and how to win the holiday season before the Cyber 5 even begins
Ready to get started? Download the eBook to get the data and insights you need to win the 2025 holiday season.
