FOR FASHION E-COMMERCE RETAILER THE ICONIC, IN-HOUSE PARTNER MARKETING IS A PERFECT FIT.
THE ICONIC is Australia’s leading online destination for fashion and sportswear, selling products from over 700 Australian and international brands. THE ICONIC manages direct relationships with most of their marketing partners in-house, but sought a way to work with all of their partners on a more sophisticated and technically advanced platform that provided in-depth performance data and didn’t charge a network fee for its services.
- 20% Revenue Increase
- Real-Time Insights
- Improved Partner Interaction & Transparency